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SAP CX - Successfully shaping customer relationships digitally
Optimal customer relationship management (CRM) with SAP CX and SAP S/4HANA
Today's customers expect fast, personalized and smooth interactions - whether in the online store, in customer service or in a personal conversation. In order to meet these increasing demands, smart solutions are needed that react flexibly to changes and focus on people.
This is where SAP Customer Experience (CX) comes in: As a powerful platform, it supports companies in digitally shaping customer relationships, intelligently connecting touchpoints and creating unique experiences along the entire customer journey. In this blog article, we explain in detail when and why it is worth switching to the SAP CX Suite.
With the SAP Customer Experience portfolio, you gain valuable insights into the behaviour of your target groups, optimize internal processes and sustainably increase customer satisfaction. Whether as a stand-alone system or integrated into existing SAP landscapes such as SAP S/4HANA or SAP ECC - the central database enables efficient workflows and well-founded decisions for your business. This gives you a long-term competitive advantage.
Our SAP Customer Experience portfolio
Our expertise for your SAP CX strategy
As experienced consultants, we support you along the entire supply chain - and contribute our expertise specifically in the area of SAP Customer Experience. We focus in particular on optimizing your sales and service processes. We also support you in the integration of SAP S/4HANA Sales and Service to ensure seamless interaction between the front and back office - for consistent processes and an all-round convincing customer journey.
Within the SAP world, we build the ideal CRM processes for your company in a solution-independent and personalized way - whether using SAP S/4HANA or SAP CX solutions.
SAP Sales Cloud
Make your sales organization fit for the digital future: With the SAP Sales Cloud, you can manage customer relationships more efficiently, shorten sales cycles and improve your closing rates. We support you from implementation to optimization - for maximum transparency and productivity in sales.
SAP Service Cloud
Take your customer service to the next level! With the SAP Service Cloud, you enable fast response times, transparent ticket processing and personalized support across all channels. We support you with the implementation and precise adaptation to your processes.
SAP Field Service Management
For first-class service directly on site: With SAP Field Service Management, you can plan and manage your field service efficiently, ensure smooth operations and make sure that your technicians are always well informed. From scheduling to mobile data collection - we get your field service in top form.
SAP S/4HANA Service / SAP CS / SAP CRM 7.0
Benefit from our many years of experience in the further development and integration of classic SAP ERP solutions. Whether migration, optimization or expansion - we support you in making existing systems fit for the future and optimally networking them with your SAP customer experience strategy. The new S/4HANA service in S/4HANA Core serves as an ideal introduction to CRM processes and at the same time as a replacement for the discontinued SAP CS module.
Björn Lampe
Board Member abat AG
CX by conviction
"For us, SAP's CX solutions are not just another consulting product. By using SAP Sales Cloud, we also maintain an overview of our customer relationships - especially during growth and while dispensing with traditional organizational structures."
FAQ
1. What is SAP Customer Experience (CX)?
SAP Customer Experience (CX) is a modular CRM solution that enables companies to digitize, optimize and personalize their customer relationships. The platform connects sales, service, marketing, commerce and customer data to create consistent experiences across all channels.
2. What advantages does SAP CX offer companies?
3. Who is SAP Customer Experience suitable for?
4. How does SAP CX integrate with existing SAP systems?
5. Which modules belong to SAP CX?
Our SMARTsolutions
CRM Conversion Accelerator
The CRM Conversion Accelerator we developed is an ideal starting point and provides maximum planning security for your upcoming CRM conversion.
Customer Service (CS) Conversion Accelerator
The CS Conversion Accelerator helps you migrate from the legacy SAP CS to S/4HANA Service, including planning and implementation.
Our Success Stories
B.A.U.M. e.V.
The B.A.U.M. e.V. network faced significant challenges: It lacked a clear strategy for digitizing processes and a system coordinator to integrate the various trades. In addition, the existing CRM solution was not compatible with the newly created Digital B.A.U.M. platform, and there were no certified standard interfaces. What was needed was a future-proof solution that could be used without…
Our customers in the area of consult
Yi
SAP Developer
China
What I find most attractive working at abat is the friendly and relaxed atmosphere. We are coworkers as well as friends. I can ask any question and always receive constructive feedback. Moreover, it is highly encouraged to try new things, which helps broaden the horizon for me and the company alike.
Xu
SAP Consultant
China
I truly enjoy working at abat. The flexible working environment and professional colleagues have made my experience here exceptional. The culture of collaboration and willingness to offer help has allowed me to develop my skills in SAP. Overall, I feel grateful to be a part of such a supportive and dynamic team
Vivien
Consultant
Bremen
I like working at abat because there is a very pleasant, appreciative working atmosphere here with a lot of freedom. There is a lot of trust, so you also have the freedom to try out something new - but if it doesn't work out, there is also the necessary support. That's how I've learned so much! In addition, if you have problems while working in the home office, you can often quickly find colleagues who are happy to help you out via teams.
Tim
Senior SAP Developer
Bremen
At abat, thanks to the great variety of projects, I have the opportunity to constantly expand my horizons and thus always be prepared for upcoming challenges.
Sophie
Working student
St. Ingbert
WORK-LIFE-BALANCE is very important at abat. Thanks to flexible working hours and a great team, you can combine work and university very well.
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